Wednesday, October 27, 2010 @ 10:21 AM
Meeting Minutes #4
General Meeting, No. 4, 27th October - 11:51am to 12:30pm
People present: Mr Azhar, Cerlyn, Delia, Shahidah
Ashlyn, Lengfei, Suzanna, Vencia, Chunyong
Shihui, Gareth, Ee Hwan, Charmaine, Cheryl
Objective of the meeting: Get everyone in-sync with the concepts
- Have to inform the Chairperson & Vice chairperson representing their diplomas and present to them, showing them how the logo may look like.
- Have to decide on one and complete it by Friday afternoon
1. Abnormality
(More positive instead of 'Deformity' previously)
- Special
- Another side of you is born, not exactly refering to a birth of a baby
- Hospital type of feel
i. Including hospital elements
ii. Clinical feel, clean and white
Colours such as grey, beige, metalic colours, blue
iii. Provide a strong experience and warm feeling
- Use push carts
- An idea for the logo is to manipulate the Index finger into a pencil
- As mentioned, it is similar to the movie 'Artificial Intelligence', Hyper surrealism
- This idea can focused towards the Photography side, but will involve a lot of digital imaging
- An idea suggested by Ee Hwan is for each person to bring along something strage
(E.g. A box of sand or a cat with you)
- Another idea of creating your own badge (E.g if you want to be an Art director, AD+)
- Since the right side stands for creative thinking, left side for logic, we can represent ourselves as having 2 right brains.
- It has a subtle feeling but not exactly strong.
2. 1+1
Your other designer side, me + my other designer self
- Reflections, "Alter-ego"
- Can include mirrors
- Mirrors (Symmetrical)
What to take note
Informal Presentation together with the other Chairpersons and Creative dept from other courses.
@ Hive, Monday, 1st November, 3:00PM.
Objective: To choose on 1 concept
** Branding: Logo (To show them roughly how it will look like)
Creative: Moodboards and Deck
By 4th Week, Brand guide has to be completed.