Monday, December 20, 2010 @ 11:32 AM
Marketing
W.I.P ONE
Hello all, below are the very very draft slides of how the marketing campaign is gonna work. I'll consult the lecturers to see how we can tighten this campaign and continue to develop on this with my team. Will post up Draft 2 soon. As you can see, the 1 + 1 concept is applied here through the use of "doubles" in our deliverables. The messages that each medium portray will only make sense if they are used in doubles or more.
The idea highlights that we are so good and multidisciplinary that our employers would want to have 1 + 1 + 1 + 1.... they can't get enough of us. They are not satisfied with just looking at one SP designer.
Ashlyn







